Japan is the birthplace of the functional ingredients industry, with a long tradition of selecting and enhancing the health benefits of food products. This pioneering market continues to grow rapidly and key players from Japan and abroad are coming to Hi / FiT / S-tec Japan to source innovative new ingredients and learn about the trends and developments in the industry. With more than 600 ingredient suppliers and 40,000 visitors expected, it is the only event of this scale in Japan, and the place to get your foot in the door in this lucrative market.